1. Blue Chip: For solid companies with consistent performance. Examples: Visa, MasterCard, and The home depot among others.
2. Growth: Growing quickly in an innovative industry. Examples are Amazon, Google, and Square.
3. Dividend Rook: Good growth and a growing dividend. Examples are Microsoft, Costco, and Starbucks.
4. Cyclical: Business performance varies by the economy. Examples are Honeywell and Delta.
5. Dividend: Slow growth and a consistent dividend. Example Discover, Chubb, and Pepsi.
6. Value Trap: A low P/E, negative growth to no future. Examples are IBM and Intel.